Why Your Business Needs Local SEO

Targeted Local Audience:

  • Reaches local customers actively searching for your products or services

Google Business Profile:

  • Enhances visibility in Google Maps and local search results

Competitive Edge:

  • •Outperforms local competitors in online visibility

Reviews & Ratings:

  • Positive reviews boost online reputation

Community Engagement:

  • Fosters trust and community connections



A group of people are sitting at a table looking at a laptop computer getting ready to call JCH Digital for help.

Better User Experience:

  • Local SEO involves optimizing your GBP, Local search, and local user interface


How SEO Works

A diagram showing gbp optimization keyword research on page seo local citations and reviews monitoring and adjustments
A blackboard with the word seo written on it
It is important not to simply post a website. It is better than no website, but it is NOT better than a website that is optimized. Search engine optimization includes (in a nutshell):

  1. Fully optimizing your Google Business Profile
  2. Doing Keyword research to find the terms most commonly searched for in your niche
  3. Optimizing every page including content, images, meta tags, meta descriptions and more
  4. Adding local citations and reviews


And finally, monitoring the website and making adjustments as necessary.

Google Map Pack

The importance of the Google Map Pack has been covered in this post. However, the importance cannot be repeated often enough. The Google Map Pack is the Golden Ring of SEO.  The top 3 search results in the Map Pack result in more than two thirds of all clicks (Source: First Page Sage, 2023). When someone searches for keywords in your niche, "website design quesnel" as an example, you want to appear 1st 2nd or 3rd in that Google Map Pack. SEO helps get you there!

A google search for a business is shown on a computer screen.

With an aggressive Local SEO plan, we were able to rank the following keywords to achieve the following results for our company:

Table with keywords and beginning/end results

Result Time:  

Time taken to achieve these results – 2 months


Competition:

Long established competitors locally


SEO Timeframe:

Time required for SEO 3 months

(began 1 month prior to launch)

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Case Study #2

Eh-Team Concrete

With an aggressive Local SEO plan, we were able to rank the following keywords to achieve the following results for Eh-Team Concrete:

A table showing concrete contractor quesnel concrete driveways quesnel and concrete patios quesnel

Result Time:  

Time taken to achieve these results – 2 months


Competition:

Long established competitors locally


SEO Timeframe:

Time required for SEO 2 months


A man in a white tank top is smiling and giving an ok sign

Case Study #3

Top Tier Bookkeeping

With an aggressive Local SEO plan, we were able to rank the following keywords to achieve the following results for Top Tier Bookkeeping (Formerly Gold Pan City Business):

A table showing ranking at start february 2024 old website and ranking as of april 10 2024 new website

Result Time:  

Time taken to achieve these results – 2 months


Competition:

Long established competitors locally


SEO Timeframe:

Time required for SEO 2 months


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